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Coppin State Branded Environments

Coppin State University
Energetic graphic elements create a vibrant campus experience for visitors, athletes, students, and staff.
A statement wall at Coppin State University
Location
Baltimore, MD

After completing the Coppin State University Facilities Master Plan, Ayers Saint Gross identified buildings and spaces where branded graphics could be implemented to create more vibrant environments filled with energy and pride. New branding and graphics were designed and installed across four buildings, including the university’s Physical Education Complex.

The design team worked closely with the university to identify 55 key locations within the Physical Education Complex where graphic elements could enhance the experience for visitors, athletes, students, and staff. At the primary complex entrance, students are greeted with a wall-size Coppin sign in the university’s signature blue. To their right, a double-height statement wall features the lyrics of the alma mater.

Elsewhere throughout the building, colorful wall details include inspirational quotes, images, and power statements. An eagle-inspired mural in the weight room encourages student-athletes to measure their “wingspans.”

Bold new letters at the primary campus intersection are staggered to greet arriving visitors, providing a welcoming first impression. Additional details include colorful, university-inspired graphic elements for the administration building, a classroom building, and the J. Miller Tawes Center.

 
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