This site uses cookies – More Information.
Signage and Wayfinding Master Plan
University of Baltimore
A signage and wayfinding master plan promotes and celebrates campus identity and growth.
![Building identification sign along pedestrian sidewalk.](https://ayerssaintgross.com/wp-content/uploads/2022/01/1_UB-SW-Student-Center.jpg 2400w, https://ayerssaintgross.com/wp-content/uploads/2022/01/1_UB-SW-Student-Center-1536x1024.jpg 1536w, https://ayerssaintgross.com/wp-content/uploads/2022/01/1_UB-SW-Student-Center-2048x1365.jpg 2048w, https://ayerssaintgross.com/wp-content/uploads/2022/01/1_UB-SW-Student-Center-170x113.jpg 170w, https://ayerssaintgross.com/wp-content/uploads/2022/01/1_UB-SW-Student-Center-80x53.jpg 80w, https://ayerssaintgross.com/wp-content/uploads/2022/01/1_UB-SW-Student-Center-400x267.jpg 400w, https://ayerssaintgross.com/wp-content/uploads/2022/01/1_UB-SW-Student-Center-600x400.jpg 600w, https://ayerssaintgross.com/wp-content/uploads/2022/01/1_UB-SW-Student-Center-800x533.jpg 800w, https://ayerssaintgross.com/wp-content/uploads/2022/01/1_UB-SW-Student-Center-1200x800.jpg 1200w, https://ayerssaintgross.com/wp-content/uploads/2022/01/1_UB-SW-Student-Center-1600x1067.jpg 1600w)
Upon completion of the University of Baltimore’s Campus Master Plan, Ayers Saint Gross initiated the Signage and Wayfinding Master Plan to enhance the image and navigation of campus. Coordinating closely with the concurrent Landscape Architecture Plan, the signage and wayfinding solution incorporates the university’s new identity system and brand guidelines, enhances campus aesthetic and sense of place, and celebrates the university’s growth.
![Building identification sign along pedestrian sidewalk.](https://ayerssaintgross.com/wp-content/uploads/2022/01/2_UB-SW-Building-Sign-on-Corner.jpg 2250w, https://ayerssaintgross.com/wp-content/uploads/2022/01/2_UB-SW-Building-Sign-on-Corner-1536x1024.jpg 1536w, https://ayerssaintgross.com/wp-content/uploads/2022/01/2_UB-SW-Building-Sign-on-Corner-2048x1365.jpg 2048w, https://ayerssaintgross.com/wp-content/uploads/2022/01/2_UB-SW-Building-Sign-on-Corner-170x113.jpg 170w, https://ayerssaintgross.com/wp-content/uploads/2022/01/2_UB-SW-Building-Sign-on-Corner-80x53.jpg 80w, https://ayerssaintgross.com/wp-content/uploads/2022/01/2_UB-SW-Building-Sign-on-Corner-400x267.jpg 400w, https://ayerssaintgross.com/wp-content/uploads/2022/01/2_UB-SW-Building-Sign-on-Corner-600x400.jpg 600w, https://ayerssaintgross.com/wp-content/uploads/2022/01/2_UB-SW-Building-Sign-on-Corner-800x533.jpg 800w, https://ayerssaintgross.com/wp-content/uploads/2022/01/2_UB-SW-Building-Sign-on-Corner-1200x800.jpg 1200w, https://ayerssaintgross.com/wp-content/uploads/2022/01/2_UB-SW-Building-Sign-on-Corner-1600x1067.jpg 1600w)
![Building identification sign along pedestrian sidewalk.](https://ayerssaintgross.com/wp-content/uploads/2022/01/3_UB-SW-Green-Building-Sign.jpg 1500w, https://ayerssaintgross.com/wp-content/uploads/2022/01/3_UB-SW-Green-Building-Sign-1026x1536.jpg 1026w, https://ayerssaintgross.com/wp-content/uploads/2022/01/3_UB-SW-Green-Building-Sign-1368x2048.jpg 1368w, https://ayerssaintgross.com/wp-content/uploads/2022/01/3_UB-SW-Green-Building-Sign-93x140.jpg 93w, https://ayerssaintgross.com/wp-content/uploads/2022/01/3_UB-SW-Green-Building-Sign-53x80.jpg 53w, https://ayerssaintgross.com/wp-content/uploads/2022/01/3_UB-SW-Green-Building-Sign-267x400.jpg 267w, https://ayerssaintgross.com/wp-content/uploads/2022/01/3_UB-SW-Green-Building-Sign-401x600.jpg 401w, https://ayerssaintgross.com/wp-content/uploads/2022/01/3_UB-SW-Green-Building-Sign-534x800.jpg 534w, https://ayerssaintgross.com/wp-content/uploads/2022/01/3_UB-SW-Green-Building-Sign-801x1200.jpg 801w, https://ayerssaintgross.com/wp-content/uploads/2022/01/3_UB-SW-Green-Building-Sign-1069x1600.jpg 1069w)
![Building identification sign on building awning.](https://ayerssaintgross.com/wp-content/uploads/2022/01/4_UB-SW-Blue-Building-Sign.jpg 2250w, https://ayerssaintgross.com/wp-content/uploads/2022/01/4_UB-SW-Blue-Building-Sign-1536x1024.jpg 1536w, https://ayerssaintgross.com/wp-content/uploads/2022/01/4_UB-SW-Blue-Building-Sign-2048x1365.jpg 2048w, https://ayerssaintgross.com/wp-content/uploads/2022/01/4_UB-SW-Blue-Building-Sign-170x113.jpg 170w, https://ayerssaintgross.com/wp-content/uploads/2022/01/4_UB-SW-Blue-Building-Sign-80x53.jpg 80w, https://ayerssaintgross.com/wp-content/uploads/2022/01/4_UB-SW-Blue-Building-Sign-400x267.jpg 400w, https://ayerssaintgross.com/wp-content/uploads/2022/01/4_UB-SW-Blue-Building-Sign-600x400.jpg 600w, https://ayerssaintgross.com/wp-content/uploads/2022/01/4_UB-SW-Blue-Building-Sign-800x533.jpg 800w, https://ayerssaintgross.com/wp-content/uploads/2022/01/4_UB-SW-Blue-Building-Sign-1200x800.jpg 1200w, https://ayerssaintgross.com/wp-content/uploads/2022/01/4_UB-SW-Blue-Building-Sign-1600x1067.jpg 1600w)
![Building identification sign on side of building.](https://ayerssaintgross.com/wp-content/uploads/2022/01/5_UB-SW-Library-Sign.jpg 1821w, https://ayerssaintgross.com/wp-content/uploads/2022/01/5_UB-SW-Library-Sign-1536x1265.jpg 1536w, https://ayerssaintgross.com/wp-content/uploads/2022/01/5_UB-SW-Library-Sign-170x140.jpg 170w, https://ayerssaintgross.com/wp-content/uploads/2022/01/5_UB-SW-Library-Sign-80x66.jpg 80w, https://ayerssaintgross.com/wp-content/uploads/2022/01/5_UB-SW-Library-Sign-400x329.jpg 400w, https://ayerssaintgross.com/wp-content/uploads/2022/01/5_UB-SW-Library-Sign-600x494.jpg 600w, https://ayerssaintgross.com/wp-content/uploads/2022/01/5_UB-SW-Library-Sign-800x659.jpg 800w, https://ayerssaintgross.com/wp-content/uploads/2022/01/5_UB-SW-Library-Sign-1200x988.jpg 1200w, https://ayerssaintgross.com/wp-content/uploads/2022/01/5_UB-SW-Library-Sign-1600x1318.jpg 1600w)