After completing a new strategic plan, Leadership for the Public Good, Towson University engaged Ayers Saint Gross to develop a campus master plan that establishes a long-term vision for the campus in support of its mission and in alignment with its strategic plan. The master plan translates the six guiding principles laid out in the strategic plan — educate, innovate, engage, include, support, sustain — to the built environment through the following conceptual framework goals:

1. Renew and Activate Campus Districts
2. Support Growth to R2: Doctoral Universities – High Research Activity
3. Create a North-South Campus Pedestrian Greenway
4. Be an Outward-Oriented Campus

The final plan defines a series of campus improvements that directly tie strategic plan goals to this conceptual framework to guide decision making and capital investment. The resulting vision for Towson University addresses both University System of Maryland requirements and community needs. It sets forth a long-term framework for sustainable development of academic, research, and student life buildings, as well as landscapes and infrastructure to connect and support these buildings.